SAVE POLAROID!

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It has been a sad, sad month for me and thousands of others. Petters Group, the discount corporate raiders who scooped up a bankrupt Polaroid Corp a few years back, announced cessation of production of Polaroid film. Instead, the company will focus on licensing the logo to electronic gadget manufacturers. The genius of founder Dr. Edwin Land has now passed.

The world of photography will soon be left to computer-bound digital shooters. The uniquely beautiful world of in-camera photography has now come to an almost-total end. Early next year, I’ll no longer be able to procure so much as a pack of the beautifully fecund integral film that I’ve come to love so dearly. Truly, I’m quite upset.

What? You didn’t know of my Polaroid obsession?

Look here, at my other site, JUNETEN.COM.

Or this one: SPLITSECONDCOLLECTIVE.COM

Or here, at my Polaroid camera collection:

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What can YOU do to help? I’m so glad you asked.

PLEASE VISIT WWW.SAVEPOLAROID.COM.

Sign the petitions, spread the word. The creative community can’t afford to lose yet another tactile, real-world means of artistic output.

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This entry was posted on Sunday, February 24th, 2008 at 9:41 am and is filed under Fame. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

4 Responses to “SAVE POLAROID!”

  1. john ,acdonald says on February 24th, 2008 at 7:30 pm :

    YOu dont understand. You may be obessessed and sad, I f you feel you ghave a solution to save a businees that cant be saved then come up with one<<

  2. todb says on February 24th, 2008 at 7:40 pm :

    OH indeed there are a number of solutions and I have shared them with not only Polaroid’s head of marketing, but with the huge community of avid Polaroid users. To say it can’t be saved it misleading, John. Polaroid doesn’t WANT to save that part of its operations because it isn’t AS profitable in their eyes. We seem to be driven to profit at double digit rates no matter what…we don’t care about moderate success…has to be white hot or not at all. Look at all the poor fuckers getting torched in housing - they, too, were expecting huge gains instead of incremental, solid ones. Polaroid, too, will die from these absurd expectations.

  3. Catherine MacPhail says on February 24th, 2008 at 9:02 pm :

    This is a sad state of affairs in addition to just being plain wrong. Can’t believe I have not run across this on Flickr. Interesting that the marketing runs dry on the dumping of a beloved icon/product. Thanks for including the “save Polaroid” link..

  4. todb says on February 25th, 2008 at 12:02 am :

    Catherine -

    Here’s a wonderful video that has been just released:

    http://www.cbc.ca/sunday/2008/02/022408_4.html

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